Challenges for the internationalization of businesses and companies in Ecuador
DOI:
https://doi.org/10.61347/psa.v2i1.62Keywords:
Challenges, globalization, internationalization, international marketsAbstract
Active participation in international markets is crucial for economic progress in the era of globalization. This drives economic growth, competitiveness, innovation, and income diversification. Despite its benefits, the internationalization of local businesses in Ecuador faces specific challenges that hinder their expansion into foreign markets. The research focused on business internationalization in Ecuador through a qualitative approach. Data were collected through documentary analysis, reviewing scientific articles to understand the barriers faced by Ecuadorian companies in their global expansion. Among the most relevant conclusions is that business internationalization in Ecuador faces challenges such as lack of technological infrastructure and knowledge in international trade. To overcome them, investment in training, innovation, and digitization is suggested. Additionally, collaboration with governmental agencies and adoption of digital technologies are key to seizing opportunities in e-commerce and competing in the global economy.
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